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Turn heads this holiday season with Rowan™ – the perfect blend of elegance, comfort, and timeless style for every occasion.

Rowan™ is your versatile style solution, ideal for festive gatherings, intimate dinners, or even a chic brunch with friends. Effortlessly transition from day to night by pairing it with simple accessories or bold statement pieces. Whether it's a dazzling Christmas party or a glamorous New Year's Eve, this dress is your ultimate wardrobe essential.

Features

  • Timeless Elegance: Rowan™ showcases a sleek and modern design with long sleeves, offering a flattering silhouette that enhances your natural beauty.
  • Premium Comfort: Made with high-quality, soft-touch fabric that drapes effortlessly, providing unparalleled comfort throughout the day.
  • Holiday Versatility: Perfect for any festive occasion, the dress adapts to your style needs, whether you want sophisticated chic or party glam.
  • Flattering Fit: Designed to hug your curves while allowing ease of movement, Rowan™ gives you the confidence to dance the night away.

Size chart: 

Size (cm) Bust Shoulder  Sleeve length Waist Hips Dress length
S 76-92 33.5 60 60-70 78-96 121
M 80-96 34.5 61 64-74 82-100 124
L 84-100 35.5 62 68-78 86-104 127

 

At ByNova, we believe every woman deserves to feel exceptional during the most magical time of the year. With Rowan™, elegance is effortless, comfort is key, and confidence is guaranteed.

NEED TO RETURN YOUR ORDER? 

Easy! If you are not in love with the product that you have purchased, By*Nova will provide you with full store credit.

Our belief is that you will love our product so much that we guarantee every purchase 100%. You bear no risk whatsoever. If you are not completely satisfied, simply return the product to us within 30 days of receipt and we will refund the full amount without discussion. See our refund policy for more info.
Because we want to keep the cost to you as low as possible, we are offering free UK-wide shipping today.

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BY*NOVA WAS FOUNDED IN 2021

BY*NOVA 2021

I launched BY*NOVA, a clothing brand rooted in minimalism and timeless style, offering pieces designed to blend sophistication with everyday wearability. Each garment was crafted with attention to detail, focusing on quality and comfort..

BY*NOVA 2022

BY*NOVA began to gain popularity, and I expanded the collection to include a broader range of clothing essentials. Our focus remained on clean lines, neutral tones, and versatile pieces that could easily transition from day to night. This year, I also introduced sustainable fabrics as part of our commitment to ethical fashion.

BY*NOVA 2023

As the brand grew, we expanded into new markets and collaborated with boutique retailers. Our online presence strengthened, with an enhanced e-commerce platform that allowed customers to better connect with BY*NOVA. We also introduced a limited collection that celebrated individuality and personal style, making each piece feel unique.

BY*NOVA 2024

BY*NOVA continued to flourish, attracting a loyal customer base and a growing international audience. This year, I introduced a premium line focusing on luxurious materials and tailored designs. BY*NOVA has now become recognised as a brand that combines elegance, quality, and sustainability in the fashion industry.